Legible color
Ink on a light background, or light on blue.
It’s all on your mind.
The brain outline comes from the character’s family, and the name lives inside it in Arabic and English. One solid black mass, with no features or inner lines.
Download logo SVG ↓
Clear space
The name is enough.
The logo appears clearly, with no effects and no change to its proportions. We leave space around it to protect its presence.
Fixed proportions
No stretching, no squashing, no outlines around the letters.
Stands on its own
The logo is only the brain shape and the name. Eyes and legs belong to the character.
A balanced presence.
BalakPartner name
Illustrative use: each brand gets its own space, and the two logos are never merged.