Balak logoBrand guideSeptember 2026ع
Balak logo

Room for everything on your mind.

07 / Character

For every moment,
a look.

Into the chapter ↓
Balak, happyBalak, waiting
The atlas we designed

For every feeling,
a different presence.

Sixteen states, numbered as in the atlas. We pick the expression that serves the line: joy for a win, curiosity for discovery, calm for a break.

01 / HappyEveryday expression
Balak 01, happyDownload 01 ↓
02 / CheerfulEveryday expression
Balak 02, cheerfulDownload 02 ↓
03 / AttentiveEveryday expression
Balak 03, attentiveDownload 03 ↓
04 / CuriousEveryday expression
Balak 04, curiousDownload 04 ↓
05 / WaitingEveryday expression
Balak 05, waitingDownload 05 ↓
06 / SleepyEveryday expression
Balak 06, sleepyDownload 06 ↓
07 / PlayfulEveryday expression
Balak 07, playfulDownload 07 ↓
08 / ConfidentEveryday expression
Balak 08, confidentDownload 08 ↓
09 / SurprisedSymbolic expression
Balak 09, surprisedDownload 09 ↓
10 / AmazedSymbolic expression
Balak 10, amazedDownload 10 ↓
11 / PuzzledSymbolic expression
Balak 11, puzzledDownload 11 ↓
12 / UnsureSymbolic expression
Balak 12, unsureDownload 12 ↓
13 / TiredSymbolic expression
Balak 13, tiredDownload 13 ↓
14 / DrainedSymbolic expression
Balak 14, drainedDownload 14 ↓
15 / SadEveryday expression
Balak 15, sadDownload 15 ↓
16 / CalmEveryday expression
Balak 16, calmDownload 16 ↓

These states come from the generated atlas you chose, with fills simplified to flat color. They differ slightly from the original poses shown below. States 09–14 express themselves through symbols.

The original reference for five Balak character poses

Five poses from the original reference. The same Balak, a different feeling.

The pose family

The pose changes.
The identity stays.

Balak, curious
CuriousHello, beginnings
Balak, waiting
WaitingThe rest can take its time
Balak, happy
HappyA step worth it
Balak, focused
FocusedOne thing, now
Balak in a hard moment
A pauseRoom for every feeling
Take your time.
Balak 16, calmBalak
Shall we start?
Balak 08, confidentBalak
You did it.
Balak 02, cheerfulBalak
01

Part of the scene

Standing or sitting on a clear surface, peeking out from behind a space when needed.

02

Identity kept

Lobes, proportions and color as in the original. No added mouth, nose or arms.

03

A look that means something

We choose the pose for the moment, and don’t repeat the same face everywhere.

We start from the same features.

Download Balak assets ↓